villa mare Restaurant

digital marketing

Villa Mare – Comprehensive digital presence for a group of luxury vacation and gastronomy locations

The Villa Mare Group encompasses several premium locations in the area of Saints Constantine and Helena and Halkidiki: Villa Mare restaurant, Villa Mare and Azure vacation apartments, as well as a luxury vacation villa in Vourvourou, Halkidiki. All of them offer a unique experience with a focus on comfort, luxury, high quality, and personal service.

Our task was to maintain a strong digital presence for all the properties in the group through social media management on Facebook and Instagram with organic content, as well as by effectively managing ads on Meta and Google. The goal was to increase brand awareness, attract guests, and boost bookings. Additionally, we created and manage Google My Business profiles to enhance local visibility and improve convenience for customers.

APPROACH

We developed an integrated communication and advertising strategy that takes into account the specifics of each property while creating a cohesive and consistent brand image. We managed the social profiles with diverse and engaging content that highlighted the qualities and atmosphere of each location.

The advertising campaigns on Meta and Google were targeted to specific audiences based on seasonality and customer preferences, optimizing results to increase bookings and visits.

Creating and managing the Google My Business profiles ensured up-to-date information, reviews, and direct contact with potential guests, improving our local visibility.

RESULTS

Significant growth in followers and activity on Facebook and Instagram with an organic increase of over 45% over 12 months.

Increase in engagement (likes, comments, shares) by approximately 30% on managed channels.

Effective advertising campaigns with over a 20% increase in direct inquiries and bookings.

Established the Villa Mare Group as the preferred destination for quality vacations and culinary experiences.

Creativity in pixels, success in likes

Благодарение на Google рекламите, излизащи в често посещавани сайтове или в мрежата за търсене, потенциалните клиенти ще забележат вашия бранд, ще вземат под внимание предложенията и предприемат действия. Успехът е гарантиран!

The advertising campaigns on Facebook / Instagram / TikTok steadily increase the brand’s followers and help it connect more easily with users. A special audience has been created that matches the potential customer – tailored to location, gender, age, interests, and more.

OUR OTHER PROJECTS WITH
Villa mare

Business cards design

Find us in Sofia!in Varna!in London!

57 Cherni Vrah Blvd., Energy Tower, floor 7, 1407, Sofia

87 Prilep St., Business Center BeeGarden, Office 20 9000, Varna

Flat 12, Woodland court, 12 Penn hill avenue, Poole, BH14 9LZ

Открий ни в София!във Варна!в Лондон!

бул. Черни връх 57, Energy Tower, етаж 7, 1407, гр. София

ул. Прилеп 87, Бизнес център BeeGarden, офис 20, 9000,
гр. Варна

Flat 12, Woodland court, 12 Penn hill avenue, Poole, BH14 9LZ

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    Find us in Sofia!Varna!London!

    57 Cherni Vrah Blvd., Energy Tower,
    floor 7, 1407, Sofia

    87 Prilep St., Business Center BeeGarden,
    Office 20 9000, Varna

    Flat 12, Woodland court, 12 Penn hill avenue, Poole, BH14 9LZ